As a note, I wrote this last week on my band’s blog but I so adamantly want people to talk about this issue that I figured I would write about it again. I know there is a lot of debate on how downloading should be handled and what laws and rights it is violating (on either side) but it is something that isn’t going to go away and changes are coming, so here is my take on the new “Six Strikes” policy from the ISPs
The day has finally arrived. We are reaching the end of the digital era.
You are on a computer. You’re knowledgeable enough to know that I’m exaggerating. In a way, there will never be an end to the digital era. We will forever be in a world of “ones and zeroes” and soon enough we will get the flying cars we were promised in our childhood. The digital era I am referring to is the age of the illegal download. Sure, we all know how wonderful it is to have limitless access to the world of melody. An iPod full of everything we have ever heard and a hard drive with limitless possibilities? That’s the dream. We all love music, and we all want to gain access to what we love and not be reminded what we owe the world every time we want some joy in our lives.
So we are about to lose the thing we love? We are about to lose access to the dream we all have of endless music without limitations? In the way that we are used to, technically. sure. On the other hand we are living in an era of true musical discovery and will never again have to pay for music if we do not want to. Now, obviously, as a representative of a band (not only just a band but also the band you are reading the blog of) I would love nothing more than for everyone to pay to listen to our music. I am also not advocating that no one should pay for music; I am merely acknowledging that people no longer have to pay.
There is the one option of free streaming, and by one option, I technically mean limitless options. You can go to Pandora, Last.FM, Spotify or SoundCloud to name a few. There are real, viable options to get new music on a regular basis. All of these services have paid options too that expand upon their already limitless bounties. It’s a great tool to find new artists and get a taste of new projects from the artists you love. I can’t advocate these programs enough. They are the leaders in an era of confusion. With everyone doing whatever they want and letting piracy be a problem instead of viewing it as a warning that the market needs to change, we have a few people letting progress be progress.
There is still another answer. You have limitless access to the world right in front of you (if you are reading this) and there are more aspiring musicians and bands than the gods can imagine. You can go to Bandcamp or Kickstarter and find people who need your money to have access to the lives they dream of. It’s not just for them though. They have music that is just as good as the artists we all know and love. It’s not a part of the collective in the way we are used to but it can be. Music directly from the artist can be the new standard – it’s up to you as the fans to decide how the world evolves next.
I implore you browse the internet (sure you can start with our music) and find something new to love. Find something fresh to introduce to your friends instead of just listening to the dial tone that is modern radio. Music doesn’t stop on the airwaves; it only gets amplified there. You can not only find new music to add to your identity, but also you can help people who are spending their lives trying to make a difference by supporting independent artists
Trust me – it’ll work out..